I probably shouldn’t include this one in my top ten list of over-used phrases in the tasting room. I hear very similar questions almost every day, about whether the blueberries, strawberries, and buttered biscuit are actually added to the wine. I only include this in the over-used list because lots of people ask just to be facetious, and it certainly doesn’t help that we have tons of rosemary planted in our parking area. When someone asks this question seriously, it’s awesome because it gives me the opportunity to completely enlighten a customer about the world of wine. This is all the more rewarding this time of year because I have the ability to actually show guests the winemaking process from beginning to end without them having to visualize it.
For me, harvest is the time of year when I can give my voice a rest and let the winery do the talking. Harvest tours are perfect for explaining the process because every step is going on at the same time. One batch of pinot noir is being sorted while another is just beginning to ferment. Chardonnay and pinot noir are being pressed, though one is releasing juice from the skins and another is turning into wine. Why stop with the sights and smells? If there is fruit, juice, or wine to be tasted on tours – then we will certainly taste. How better to learn about fermentation than to taste the juice before, and the wine after? You may ask why malolactic fermentation and barrel aging is important in many wines? Put your glass under the press and catch a little pinot noir on its first day of being wine to find out.
Be careful, however, on harvest tours – you might just be put to work! “Learn by doing” as they say at Cal Poly, is the second best way to learn about wine other than tasting. You might be convinced to do a few punch-downs or even try your hand at sorting clusters. Don’t worry – I won’t make anyone wash any harvest bins or clean out any tanks – we’ll leave that up to the pros. If nothing else, you’ll learn that Rosemary is a person and that none of the herb is used in our wine production.